JEFFREY GERARD PERERA joined DIALOG in 2008 as Managing Director of DIALOG Innovation Ventures Group of Companies. In July 2020, he was appointed as Deputy Chairman of DIALOG Corporate Social Responsibility (MyKasih). He assists the Chairman in setting the direction for CSR programmes and oversees the creation of DIALOG’s social responsibility objective through the MyKasih Foundation. Jeffrey holds a Diploma in Banking Studies from the Institute of Bankers, London. His experiences include 29 years with HSBC Malaysia where his last posting was Head of Card Business, 4 years with Visa International as Country Manager for Malaysia, Brunei and Guam and running his consulting practice.